It’s Giving 1997

Joan Steffend holding a paint roller on the set of Decorating Cents on HGTV

It Just

Makes Cents

Or does it??

From

DIY

Queen

To

Reluctant

Icon

From DIY Queen To Reluctant Icon ✶

We May Have Some Regrets

Shop The Centsation

Click ‘shop now’ under the designs to see all the cozy, quirky, and centsational options — tees, totes, mugs, and more!

A portion of the proceeds will go to World Central Kitchen - a 501(c)3 non-profit

More designs available—click to explore them all!


I hosted a show called Decorating Cents on HGTV in the way back (1997-2007). We redecorated rooms for under 500-dollars and with A LOT of color.

When people started having fun being horrified by us 20-some years later, my family thought it might be time for us to have some fun designing T-shirts and more to mark the occasion!

Message From Joan

Message From Joan

What’s Your Favorite Color?

Go ahead… convince me it’s grey

When we were young, What’s your favorite color?” was a kind of litmus test for friendship… and everyone had a favorite color. It showed us who they were. We picked blue or red or pink or green or yellow or purple for everything we owned, from socks and underwear to notebooks and stuffies.

I know everyone is having a lot of fun with Decorating Cents these days, and that’s awesome!

Just don’t forget that creativity and color are part of who you are, naturally. Don’t forget that failure is part of creativity. Don’t forget that your creativity tells others who you are.

Joan Made Me Do It!

Make Mistakes

Paint Over It!

Do What You Love